http://blogs.insidelacrosse.com/category/leagues/mll/
http://www.majorleaguelacrosse.com/teams/mllexpansion/
When Major League Lacrosse began in 2001, they planned to expand in 2006 to 10 teams, four western teams, which happened on schedule. They also planned to expand to 12 teams in 2008, which did not happen. However, with the Barrage barnstorming around the country this summer and some success in Boston and Denver, expansion is once again a possibility for the MLL. I was bored one night and decided to look up all the different football leagues (CFL, AFL, af2, XFL, World League/NFL Europe). I was looking at some of the trends amongst the different teams and leagues that failed so I could give my advice to the overlords of the MLL and any potential investors. Here is what I found:
1. Never have a team called NY/NJ-I know that both New York and New Jersey have a lot of pride for their states, and I know that the MLL already has teams on Long Island and in New Jersey. But this is a pretty basic rule. The World League tried this with the Knights, and so did the XFL with the Hitmen. The MLL would be smart by moving the Pride since they are doing pretty poor at Rutgers, and lacrosse fans can migrate to Long Island.
2. San Antonio is the Siren Song of Expansion-Not only did the CFL try San Antonio with the Texans in their 1990s U.S. invasion attempt, but so did the World League with the Riders a few years earlier. The NFL also considered San Antonio as a replacement home for the New Orleans Saints. San Antonio is also very tempting for the MLL. It is a growing lacrosse area that has hosted a few college lacrosse games and has a giant stadium that is empty 95 percent of the year, (I am sure it gets used for other things besides college football). I don’t think it would be enough to support an MLL team, but then there is Baltimore and Philly who couldn’t do it either!
3. So is Sacramento-The capital of California has hosted a World League (Surge) and a CFL (Goldminers) teams. The MLL already has the Dragons who have tried San Francisco and are working on San Jose as a Northern California team. One team in Northern California should be enough for a while.
4. Don’t Expand Too Fast-This rule is pretty much clear based on the dozens of failed teams and leagues, which is why the CFL didn’t last in the U.S. The World League was eliminated from North America and eventually just existed in Germany before being killed off by the NFL. Arena Football League cuts just as many teams every season as they create, and the National Lacrosse League has seen its share of teams fold. The MLL is smart and have only expanded once, they were very smart putting a team in Denver. I still think Columbus and Seattle are safe expansion cities since they had decent attendance at the MLL games they hosted.
5. Other Safety Cities-I think these cities are also good places for an MLL team: Salt Lake City, St. Louis, Dallas or Houston, San Diego and Detroit. The reason I think these cities would work out is that half of them have a Major League Soccer team/stadium. By having a venue and another pro team of the similar caliber as the MLL, the teams would be able to promote themselves during boring MLS games. San Diego, Detroit, and St. Louis don’t have MLS teams, but have pretty good lacrosse already and could do just as well as most of the other current MLL teams. I think the MLL needs to choose either Houston or Dallas, then see how it goes. Texas should have an MLL team.
6. Cities That Will Fail-The MLL lists Cincinnati and Portland as possible expansion cities. In my opinion, neither are currently capable of hosting a franchise.
7. Risky Business-Another possible city that might be able to host MLL team? How about Toronto? They already have one of the most successful National Lacrosse League teams. They also have a MLS team that could house a lacrosse team. Toronto would be the fourth largest American city if it were in the U.S. They might take the Buffalo Bills in a few years, why not the MLL? Pulling a Green Bay might be worth a try for the MLL too. Put a franchise in a city that doesn’t have any other professional teams. See if the locals are so grateful that they will all go to the MLL games.
